Position

Responsibilities

• Identify and target employers as potential clients for the caregiving support platform.
• Develop and manage a pipeline of leads and opportunities through research, outreach, and networking.
• Meet or exceed assigned sales, proposal activity and meeting targets
• Build strong relationships with HR professionals and decision-makers within employers to understand their specific needs, challenges, and employee benefits strategies to position the platform as a valuable solution.
• Develop and execute effective sales strategies to meet or exceed sales targets and revenue goals.
• Customize sales presentations, proposals, and solutions to address the unique requirements of each employer.
• Stay informed about industry trends, competitive offerings, and market dynamics to articulate the competitive advantages.
• Collaborate closely with internal teams, including marketing, customer success, and product development, to ensure a coordinated approach to serving employers.
• Provide input on sales materials and collateral tailored for the direct employer channel.
• Manage the complete sales cycle from initial contact to contract negotiation and deal closure.
• Maintain accurate records of sales activities, customer interactions, and opportunities in the CRM system.

Qualifications

• Bachelor’s degree in business, marketing, or a related field; advanced degrees or certifications are advantageous.
• Proven track record (at least 5 years) of successful B2B sales experience, preferably in the Employee Benefits sector, with a focus on selling directly to employers.
• Experience as an employee benefits broker is a desirable asset.
• Exceptional interpersonal and relationship-building skills, with the ability to establish trust and rapport quickly.
• Strong communication and presentation skills, both written and verbal.
• Results-driven mindset with a demonstrated ability to meet or exceed sales targets.
• Self-motivated, proactive, and capable of working independently and collaboratively.
• Familiarity with Salesforce CRM systems and sales tools.